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CorvetteToday Podcast Delves Into C4 With Aficionado Brad Hansen

CORVETTE TODAY delves into the C4 Corvette with affectionato, Brad Hansen. https://podcasts.adorilabs.com/corve...I0r3Da0OXhSCLC Brad is a LA videographer, but uses his C4 as a Daily Driver. Consequently, he has become a true go-to guy for all C4 do-it-yourselfers! Brad has a great YouTube channel and social media presence. You'll find out all about that and more on this episode of CORVETTE TODAY!

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MSRP Pricing - How long?

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  • MSRP Pricing - How long?

    So, I looked through the threads as best I could. I know the C8 is really hot item and will be for a while, but any opinions on how long the MSRP pricing will hold on based on the C7 release? Seeking a swami with a crystal ball
    2021 SGM Z51 3LT Coupe
    2016 Z06/Z07 A8 NRB/Kalahari
    1969 Corvette Coupe Gold/Tan
    1967 Pontiac GTO
    2007 Saturn Sky

  • #2
    As long as people don't pay over MSRP. It truly is that simple. If the dealer won't sell at MSRP, walk away.

    Unless you're talking about discounts or rebates. I wouldn't hold your breath on those for a while...

    Comment


    • #3
      Swami here. My guess is that GM will hold this price at least through December 31st, though would on the other hand be surprised if it held any longer than the last day of February.

      Note: I am no longer a teenager, so wrong now on most guesses.
      Last edited by John; 07-31-2019, 12:35 PM.
      GBA Black; HTO Twilight/Tension interior; Z51 & Mag Ride; E60 lift; 5VM visible carbon fiber package; 5ZZ high wing; FA5 interior vis CF; ZZ3 engine appearance; 3LT; Q8T Spectra Gray Tridents; J6N Edge Red Calipers; SNG Edge Red Hashmarks; VQK Splash Guards; RCC Edge Red engine cover; VJR illuminated sill plates. Lifetime, annual contributors, and 23 year members of National Corvette Museum. Home is the beautiful Pacific Northwest.

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      • #4
        Originally posted by John View Post
        Swami here. My guess is that GM will hold this price at least through December 31st, though would on the other hand be surprised if it held any longer than the last day of February.

        Note: I am no longer a teenager, so wrong now on most guesses.
        Can you go over what happened with the original C7 pricing for those of us new to the brand and model?

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        • #5
          If I am remembering correctly, the first price increase was during the first week of March, then another one before the start of the 2015’s. Reaching out to confirm this.
          GBA Black; HTO Twilight/Tension interior; Z51 & Mag Ride; E60 lift; 5VM visible carbon fiber package; 5ZZ high wing; FA5 interior vis CF; ZZ3 engine appearance; 3LT; Q8T Spectra Gray Tridents; J6N Edge Red Calipers; SNG Edge Red Hashmarks; VQK Splash Guards; RCC Edge Red engine cover; VJR illuminated sill plates. Lifetime, annual contributors, and 23 year members of National Corvette Museum. Home is the beautiful Pacific Northwest.

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          • #6
            Originally posted by John View Post
            If I am remembering correctly, the first price increase was during the first week of March, then another one before the start of the 2015’s. Reaching out to confirm this.
            Did Chevy raise the price or dealers?

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            • #7
              Chevy. But while MSRP went up, dealers also offered discounts. When I bought my 2015 I got almost 10% off the MSRP. Don't know how that balanced out against the price increases.
              Delivered 5/29!: Scarlet Fever 2021 2LT HTC, Red Mist Metallic Tintcoat, two-tone Natural w/ suede inserts, Mag Ride, Performance Exhaust

              Gone but not forgotten: SunKissed, 2015 2LT, 7MT, Black over Daytona Sunrise Orange Metallic, Stingray convertible

              Proud member of the Old Dominion Corvette Club: https://www.olddominioncorvetteclub.org/

              Never grow up - It's a trap.

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              • #8
                Originally posted by mpgxsvcd View Post

                Did Chevy raise the price or dealers?
                Chevrolet did. The $ above list is all the dealers business. A lot of people get twisted over dealer add (I won't pay it either), but you can't complain to Chevrolet about a dealer who asks over list. That's because MSRP is manufacturers suggested retail price. Operate word is suggested, the dealer is free to ask as little or as much as the market will bear. If the dealer is getting ten cars and he has ten customers willing to pay him $10k over to be one of the new owners, then the dealer can/will do it. MSRP is supposed to provide a fair amount of markup for the dealer from the cost he paid for it. Now the buying public in his area may very well view him as a crook, but if someone handed him the money, why wouldn't he take it? Thankfully we have quite a few reasonable and fair dealers willing to sell at list. The dealer I'm buying from is the one I worked at for over ten years, I know what this cars desirability is and so I didn't ask for 5 cents off list. I think list is a gift.

                This gets down to the most basic rule in sales: A buying decision is made when the value exceeds the price. That's why I jumped so quick, the value of this car far exceeds the price, so I jumped.

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                • #9
                  Originally posted by meyerweb View Post
                  Chevy. But while MSRP went up, dealers also offered discounts. When I bought my 2015 I got almost 10% off the MSRP. Don't know how that balanced out against the price increases.
                  My experience was I ordered a 2015 in September 2014, delivered late October 2014. I bought with a supplier discount (or maybe it was Friends and Family) and paid approx 10 percent under the MSRP then in effect.

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                  • #10
                    I interpreted the OP's original question to mean how long will dealerships be selling the C8 at MSRP before we start seeing discounted prices. If that's the case, I would bet it will hold up at MSRP through the 2020 model year, and then slowly see discounts show up in winter of 2020 / 2021.
                    3LT Coupe, Z51 Torch Red with two toned Red/black interior. 5VM visible CF ground effects, Carbon Flash wheels, engine appearance package and Carbon Fiber interior trim. Mag Ride control. Red Calipers. VQK Splash Guards. Carbon fiber: mirrors and spoiler; Door handles & boomerangs; Rear Diffuser with vertical diffuser fins; A Pillar; B Pillar; Rear Hatch Side Vents, as well as top camera surround piece and lower under glass piece; Engine bay surround pieces; and front grill trim.

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                    • #11
                      Originally posted by Strake View Post
                      I interpreted the OP's original question to mean how long will dealerships be selling the C8 at MSRP before we start seeing discounted prices. If that's the case, I would bet it will hold up at MSRP through the 2020 model year, and then slowly see discounts show up in winter of 2020 / 2021.
                      Honestly, I think the real hysteria will hit when the first cars start getting delivered. YouTubers that missed out will start offering crazy cash to grab one of the first cars. The second hand market will get to a feverish state and actually remain there for most if not all of the year.

                      just look at the Porsche GT3 RS cars. They still are listed for an absolutely ridiculous amount over MSRP on the used market. Now those cars are starting to cool down so they don’t sell fast anymore. However, they are listed at $200k+ so you wouldn’t expect them to sell well anyway.

                      i really think the C8 is going to make the market go batty. The difference being that the Chevy dealers(for the most part) aren’t going to be the ones driving the prices to ridiculous levels like with the Supra. The resellers will be the ones driving that market.

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                      • #12
                        Originally posted by Strake View Post
                        I interpreted the OP's original question to mean how long will dealerships be selling the C8 at MSRP before we start seeing discounted prices. If that's the case, I would bet it will hold up at MSRP through the 2020 model year, and then slowly see discounts show up in winter of 2020 / 2021.
                        You are probably correct in discounts showing up, probably sometime in 2021, but price increases will probably offset most discounts.

                        Comment


                        • #13
                          Originally posted by mpgxsvcd View Post
                          Honestly, I think the real hysteria will hit when the first cars start getting delivered.
                          I believe this to be the most accurate statement on here. When I was selling C5s brand new, I didn't discount one for several years. This car turns the whole performance car world upside down, I mean you have to spend almost a $100k more to find a direct comparison car. The American buying public has the attention span of a flea, once these things are seen on the street, the demand is going to go up way further than right now.

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                          • #14
                            The C7 Z51 package had a substantial price increase if my memory serves me right during the second year of production.
                            2020 Blade Silver 2LT Z51 front lift ,mag ride ,black trident wheels and carbon fiber dash

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                            • #15
                              Originally posted by Phil1098 View Post

                              I believe this to be the most accurate statement on here. When I was selling C5s brand new, I didn't discount one for several years. This car turns the whole performance car world upside down, I mean you have to spend almost a $100k more to find a direct comparison car. The American buying public has the attention span of a flea, once these things are seen on the street, the demand is going to go up way further than right now.
                              Several YouTubers dropped ridiculous money on new Supras this week just because they could. Several of them bought the car over list just because they wanted current content. Those YouTubers start the upward price trend and then other buyers take it to new levels.

                              Imagine what will happen when a car they actually want(C8) comes out. There are plenty of big YouTubers who waited to get on dealer’s lists. Getting the car in March won’t help them at all. They will need the car day 1 and they will be willing to pay for that right even if it means buying the car second hand at a traditional supercar price.

                              Honestly, I think the first person to take delivery will get swarmed with offers. It would be hard to pass up on double, triple, or even quadruple sticker price.

                              Comment

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